SUPRO appoints Sale Sharks Hall of Famer and former England winger Steve Hanley as brand ambassador
Manchester, UK , SUPRO announces the appointment of Steve Hanley, Sale Sharks Hall of Fame inductee and former England international winger, as an official SUPRO ambassador. Hanley will work alongside the SUPRO team to help expand the brand’s grassroots club base across the North West and beyond, bringing his credibility in elite rugby and his proven commitment to participation and pathway development in schools.
Hanley has recently attracted strong media attention for his work with Trafford Schools Rugby, a programme helping state school players access structured rugby opportunities and compete in a landscape often dominated by the private school system.
SUPRO already supplies Trafford Schools through its dedicated teamwear range, supporting players, staff, and supporters with performance kit and club essentials.
Tony Sheridan, of SUPRO, said:
“Steve represents everything SUPRO is building, credibility on the pitch, credibility off it, and a genuine commitment to improving the game at grassroots. Trafford Schools has shown what is possible when you build the right programme and back it properly. We are delighted to have Steve on the team as we expand our club base and deliver a complete kit and retail eco-system for clubs.”
Steve Hanley said:
“I have seen first-hand how the right kit, the right support, and the right structure can lift a club or a schools programme. SUPRO is building something that makes sense for real clubs, match kit, training wear, fan wear, and a modern online route that is easier for members and volunteers. I’m excited to help take that to more clubs at all levels in the pyramid.”